Q. Why is Wizkid’s partnership with MTN Nigeria causing a stir among telecom users?

MTN’s new deal with Wizkid puts the global star’s music, videos and even exclusive live‑stream events behind the carrier’s own data bundles and app. For fans it means you get free or heavily‑discounted MTN data when you stream his tracks, but it also creates a few flashpoints: 1. **Exclusivity** – The content is only available on MTN’s network or its “Wizkid Play” app. Users of Airtel, Glo, 9mobile and other providers feel left out and worry the partnership will push them toward higher‑priced roaming or data‑sharing plans just to hear the latest hit. 2. **Data‑price backlash** – While MTN advertises “free data” for Wizkid streams, many customers argue the “free” portion is a tiny slice of a larger, already‑expensive data package. The promotion can feel like a marketing gimmick that masks rising overall data costs. 3. **Net‑